Paris Christmas Windows 2025: When the Magic Starts
Each November, Paris’s grand department stores unveil their Christmas windows, an annual tradition that turns shopping streets into enchanting open-air galleries. Here’s when and where the curtain lifts this year.
1. La Samaritaine – November 5, 2025
The season begins on the Right Bank with La Samaritaine’s launch on November 5. Its theme, “Paris m’emballe”, sets the tone for a festive stroll along rue de Rivoli.
Expect imaginative displays mixing couture, animation, and twinkling art installations against the backdrop of the Art Deco facade restored in 2021.
The unveiling typically includes a family-friendly street performance and draws early crowds before the weekend rush.
2. Printemps Haussmann – November 6, 2025

The next day, the spotlight moves to Printemps Haussmann. This year’s theme, “Un Noël à New York”, brings a transatlantic twist to Boulevard Haussmann.
Each window blends miniature Manhattan skylines with Parisian elegance, an elaborate blend of fashion, fantasy, and city lights.
Inside, Printemps unveils its seasonal decorations and giant tree under the glass dome, one of the most photographed scenes in Paris during the holidays.
3. Le Bon Marché Rive Gauche – November 7, 2025
On the Left Bank, Le Bon Marché opens its windows on November 7 at 4:30 p.m. True to its heritage, the store presents a refined version of Christmas.
The theme “Le Bon Marché de Noël” plays on tradition with modern details – wooden toys, delicate garlands, and artistic lighting designed by in-house craftsmen.
The unveiling often coincides with the opening of the gourmet food hall’s seasonal selection, making it a good stop for holiday gift ideas.
4. Galeries Lafayette Haussmann – November 12, 2025

The most anticipated unveiling takes place on November 12 at Galeries Lafayette Haussmann.
The theme, “Le Plus Beau des Cadeaux”, ties into the massive tree that dominates the central dome inside the store. Each window tells a story in motion wwith tiny puppets, animated creatures, and detailed holiday scenes that attract thousands daily.
The event also marks the start of the department store’s rooftop light shows overlooking the Opéra Garnier.
5. BHV Marais – November 18, 2025
BHV Marais closes the calendar with its window launch on November 18. Set in the heart of the 4th arrondissement, this year’s theme “Rêverie de Noël” brings a nostalgic atmosphere to rue de Rivoli.
The displays mix whimsical scenes and vintage toys with warm lights reflecting on the Hôtel de Ville.
The BHV Christmas market usually opens around the same week, creating a lively festive corridor through the Marais.
Final Words
The Paris vitrines de Noël remain on display until early January. Start early in November to see each grand magasin as it opens. By the end of the month, the entire city turns into a luminous circuit of creativity and festive wonder.
